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	<title>The Lord of the Leads &#187; collaboration</title>
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	<link>http://thelordoftheleads.com</link>
	<description>Tips, tools, and inspiration from marketing and sales masters.</description>
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		<title>5 reasons Good beats Perfect (almost) every time</title>
		<link>http://falconrygroup.com/5-reasons-good-beats-perfect-almost-every-time/</link>
		<comments>http://falconrygroup.com/5-reasons-good-beats-perfect-almost-every-time/#comments</comments>
		<pubDate>Sun, 15 Jan 2012 00:10:19 +0000</pubDate>
		<dc:creator>tomscearce</dc:creator>
				<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[doing]]></category>
		<category><![CDATA[Donner Party]]></category>
		<category><![CDATA[execution]]></category>
		<category><![CDATA[French Enlightenment]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[Good]]></category>
		<category><![CDATA[Perfect]]></category>
		<category><![CDATA[planning]]></category>
		<category><![CDATA[Rome]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Thomas Friedman]]></category>
		<category><![CDATA[Voltaire]]></category>

		<guid isPermaLink="false">http://thelordoftheleads.com/?p=604</guid>
		<description><![CDATA[The perfect is the enemy of the good. This wonderfully compact nugget of wisdom &#8211; commonly attributed to Voltaire, the French Enlightenment figure &#8211; is a fixture in the vernacular of modern business. My undergraduate French degree doesn’t qualify me to challenge Voltaire’s intellect. But hey, Voltaire hasn’t done a lick of work in over <a href='http://falconrygroup.com/5-reasons-good-beats-perfect-almost-every-time/' onclick="pageTracker._trackPageview('/outgoing/falconrygroup.com/5-reasons-good-beats-perfect-almost-every-time/?referer=');">[Read more...]</a>]]></description>
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		<title>Soon taking wing&#8230;</title>
		<link>http://falconrygroup.com/soon-taking-wing/</link>
		<comments>http://falconrygroup.com/soon-taking-wing/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 22:19:22 +0000</pubDate>
		<dc:creator>tomscearce</dc:creator>
				<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[b2b sales]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[culture change]]></category>
		<category><![CDATA[forecasting]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[lead nurturing]]></category>
		<category><![CDATA[lead scoring]]></category>
		<category><![CDATA[marketing automation]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[product marketing]]></category>
		<category><![CDATA[sales lead management]]></category>
		<category><![CDATA[sales process]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://thelordoftheleads.com/?p=593</guid>
		<description><![CDATA[]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The 3 Keys to Marketing Happiness</title>
		<link>http://falconrygroup.com/the-3-keys-to-marketing-happiness/</link>
		<comments>http://falconrygroup.com/the-3-keys-to-marketing-happiness/#comments</comments>
		<pubDate>Sat, 16 Apr 2011 22:47:35 +0000</pubDate>
		<dc:creator>tomscearce</dc:creator>
				<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[budgeting]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[forecasting]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[marketing to sales handoff]]></category>
		<category><![CDATA[sales effectiveness]]></category>
		<category><![CDATA[truth in advertising]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://thelordoftheleads.com/?p=475</guid>
		<description><![CDATA[Here’s the deal: marketing is hard. If you think marketing is easy, you’re probably not a marketer. Or a human. Yes, you’re probably some kind of replicant who (that?) has been lucky enough to have the Google algorithm programmed into memory. Or you are, in fact, the Google algorithm, crawling this page right now. [In which <a href='http://falconrygroup.com/the-3-keys-to-marketing-happiness/' onclick="pageTracker._trackPageview('/outgoing/falconrygroup.com/the-3-keys-to-marketing-happiness/?referer=');">[Read more...]</a>]]></description>
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		<slash:comments>8</slash:comments>
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		<title>7 gains to expect by improving inbound sales</title>
		<link>http://falconrygroup.com/7-gains-to-expect-by-improving-inbound-sales/</link>
		<comments>http://falconrygroup.com/7-gains-to-expect-by-improving-inbound-sales/#comments</comments>
		<pubDate>Sun, 05 Dec 2010 00:39:34 +0000</pubDate>
		<dc:creator>tomscearce</dc:creator>
				<category><![CDATA[b2b marketing]]></category>
		<category><![CDATA[b2b sales]]></category>
		<category><![CDATA[budgeting]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[culture change]]></category>
		<category><![CDATA[forecasting]]></category>
		<category><![CDATA[inside sales]]></category>
		<category><![CDATA[lead conversion]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[lead rot]]></category>
		<category><![CDATA[lead scoring]]></category>
		<category><![CDATA[marketing automation]]></category>
		<category><![CDATA[marketing to sales handoff]]></category>
		<category><![CDATA[rotting leads]]></category>
		<category><![CDATA[sales effectiveness]]></category>
		<category><![CDATA[sales lead management]]></category>
		<category><![CDATA[sales process]]></category>
		<category><![CDATA[web marketing]]></category>

		<guid isPermaLink="false">http://thelordoftheleads.com/?p=419</guid>
		<description><![CDATA[As I wrote in a previous post, not every company is ready or willing to do the heavy lifting that may be required to sustainably improve their inbound sales process. For some companies, it’s genuinely a case of “not ready.” For others, it’s really a case of “not willing” masquerading as “not ready.” I completely understand “not ready.” As <a href='http://falconrygroup.com/7-gains-to-expect-by-improving-inbound-sales/' onclick="pageTracker._trackPageview('/outgoing/falconrygroup.com/7-gains-to-expect-by-improving-inbound-sales/?referer=');">[Read more...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are you a rainmaker or a meteorologist?</title>
		<link>http://falconrygroup.com/are-you-a-rainmaker-or-a-meteorologist/</link>
		<comments>http://falconrygroup.com/are-you-a-rainmaker-or-a-meteorologist/#comments</comments>
		<pubDate>Tue, 12 Oct 2010 02:14:20 +0000</pubDate>
		<dc:creator>tomscearce</dc:creator>
				<category><![CDATA[b2b sales]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[forecasting]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[sales effectiveness]]></category>
		<category><![CDATA[sales lead management]]></category>
		<category><![CDATA[sales process]]></category>

		<guid isPermaLink="false">http://thelordoftheleads.com/?p=333</guid>
		<description><![CDATA[A CFO with whom I once worked shared with me the qualities he believed essential in a VP of Sales. As he worked up the list from bottom to top, I was certain that some variation of “consistently achieving revenue and gross margin quota” was going to occupy the #1 slot. But instead, he treated me to <a href='http://falconrygroup.com/are-you-a-rainmaker-or-a-meteorologist/' onclick="pageTracker._trackPageview('/outgoing/falconrygroup.com/are-you-a-rainmaker-or-a-meteorologist/?referer=');">[Read more...]</a>]]></description>
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		<slash:comments>5</slash:comments>
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