Comments for The Lord of the Leads

Comment on 4 Tips for Selling in the Moment by Tweets that mention 4 Tips for Selling in the Moment » The Lord of the Leads -- Topsy.com

Mon, 09 Aug 2010 20:02:55 +0000

[...] This post was mentioned on Twitter by Anthony Power and Chris Jablonski, Tom Scearce. Tom Scearce said: 4 Tips for Selling in the Moment http://f.ast.ly/Bct2t [...]

Comment on Guest post from Bruce Lee: 10 simple techniques to improve your advertising and web site copy. by 4 Tips for Selling in the Moment » The Lord of the Leads

4 Tips for Selling in the Moment » The Lord of the Leads — Mon, 09 Aug 2010 19:27:43 +0000

[...] Guest post from Bruce Lee: 10 simple techniques to improve your advertising and web site copy. [...]

Comment on Every Lead Converts – Part 1 by Tweets that mention Every Lead Converts – Part 1 » The Lord of The Leads -- Topsy.com

Thu, 05 Aug 2010 18:19:36 +0000

[...] This post was mentioned on Twitter by John, Tom Scearce. Tom Scearce said: Every Lead Converts – Part 1 http://f.ast.ly/By4X7 [...]

Comment on Leads are people too — write a lead nurturing customer experience brief by The Importance of Split Testing

The Importance of Split Testing — Sat, 24 Jul 2010 16:27:22 +0000

[...] Leads are people too — write a lead nurturing customer experience … [...]

Comment on Three metrics that are more useful than Cost per Lead by “Look, we just want leads.” A quick-n-dirty resource guide to outsourced demand generation. « The Lord of The Leads

Thu, 15 Jul 2010 22:45:20 +0000

[...] This can be fairly expensive on a per-appointment basis (though at a certain close rate, who cares?), and the expectations of the sales team still need to be managed somewhat. And it may simply not [...]

Comment on Leads are people too — write a lead nurturing customer experience brief by tomscearce

tomscearce — Tue, 13 Jul 2010 21:04:46 +0000

Excellent addition Tish. Maintaining a personal touch whenever possible is great customer service and brand management.

Comment on Leads are people too — write a lead nurturing customer experience brief by Tish Oye

Tish Oye — Tue, 13 Jul 2010 20:43:34 +0000

Very nice succinct article to remind us of what really is behind the numbers. I would add one more value- Personal value e.g. “Good luck on your STP run” or “I just met another alum of (….).There are TWO of you in the area!”
Thanks, Tom for making me stop and think about this important area.

Comment on Leads are people too — write a lead nurturing customer experience brief by tomscearce

tomscearce — Tue, 13 Jul 2010 20:35:43 +0000

Bruce: spoken like a true practitioner of the marketing arts. I guess it’s no coincidence that I was reminded of our last conversation when I was writing this piece. Thanks for chiming in!

Comment on Leads are people too — write a lead nurturing customer experience brief by Bruce Lee

Bruce Lee — Tue, 13 Jul 2010 19:19:40 +0000

Good stuff Tom. I appreciate any position that supports the recognition of clients/customers/leads as individuals. And I also like how you remind us that every one of them is unique and should be treated as such.

Comment on New white paper on Medical Device demand generation by uberVU - social comments

uberVU - social comments — Wed, 17 Mar 2010 22:44:26 +0000

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This post was mentioned on Twitter by TLOTL: RT @tweetmeme New white paper on Medical Device demand generation http://bit.ly/aI2CX6...